We all appreciate the importance and value of face to face meetings yet for many event planners an online solution will be an equally important consideration. At Assembly Rooms Edinburgh, our experienced production team are collaborating with local AV specialists to create a hybrid/ virtual event solution tailored for you and your event.
What is a hybrid event?
A hybrid event is a proportion of delegates attending a physical event and a proportion accessing the event remotely, speakers accessing the event remotely, or a combination of both. There is a difference between a ‘live stream’ and a true ‘hybrid event’. Where a live stream simply focuses on showing an online audience what is going on at a conference, a hybrid event goes further to bridge the gap between a physical and virtual experience.
If you are considering adding a digital live stream to your event we can assist. Live streaming is a great option for events where the need for audience participation and engagement is low. This makes it an ideal choice for cultural events where watching and listening is the key action of the audience. Conferences, where the presentation on stage is the focus are another strong candidate for live streaming. Where networking and delegate engagement are crucial, a move to a hybrid event is necessary.
Hybrid events look to move aspects of the physical event to a virtual platform. This can take many forms up to and including virtual reality solutions. From allowing live polling and Q&As in synergy with the physical audience, to asking each virtual delegate to create an avatar who will move around in a virtual conference venue, the possibility for true networking and engagement can be met in many ways. iPads can also be used in the physical networking areas for delegates to communicate with their virtual colleagues and as a result, hybrid events can be utilised for AGMs, board meetings and networking events. For Association, academic conferences, virtual exhibition halls and poster sessions which are common features of in-house events can be replicated allowing the resource to be available online for longer periods of time.
What are the benefits of Hybrid events at Assembly Rooms?
Flexibility and confidence to plan your event in the most popular UK destination, outside of London, for hosting UK and International Associations Meetings according to ICCA rankings.
- Skilled and passionate in-house event specialists working with high quality local suppliers
- Fast and secure venue infrastructure to achieve Increased event attendance online
- Increased total delegate numbers and reach / across the globe making every event memorable hosted from the heart of Edinburgh, a UNESCO World Heritage Site
- Adaptable venue space suitable for additional hybrid event requirements
- Alternative sustainable events solution supporting event organisers and organisations Sustainability goals.
The Assembly Rooms Edinburgh team are reliable and professional, with a proven track record in delivering successful live streamed and hybrid events. Offering state of the art technology and software, our team can provide you with a range of options to fit your needs.
Email the team arenquiries@edinburgh.gov.uk
